About Us

About Us

Custom Engraved Pet Tags for Dogs & Cats

We’re Sascha and Nadine, the husband-and-wife team behind Bark’n’Tags custom pet tags.Together with our three wonderful kids – and a house full of animals – we’ve built a small family business driven by love, creativity, and purpose. What started as a personal passion project soon turned into something more: a mission to create something meaningful for pets and their people.

We founded Bark’n’Tag in March 2023 in Germany with two heartfelt goals:

🐶 To support animal welfare through meaningful action

🐾 To create beautiful, high-quality products that keep pets safe and loved

Every step we’ve taken since day one has been guided by these values. We knew from experience that finding well-made, thoughtfully designed pet tags wasn’t always easy. So we set out to change that.

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Animal Familie

A Family of Animal Lovers

As lifelong animal lovers and pet parents to 2 dogs, 3 cats, 2 rabbits, and 2 turtles, we understand how deeply connected people are to their pets. They’re not just animals — they’re family. That’s why we treat every order with the same care and attention we’d give to our own pets’ products.

Each of our pet tags is:

• Handcrafted with care in our home workshop

• Made from premium, durable materials that last

• Designed with style and personality in mind

• Laser-engraved for a clean, lasting finish

We believe that our custom pet tags should do more than just display a name or phone number. It should reflect your pet’s character — whether that’s goofy and playful, noble and calm, or cute and curious. That’s why we offer a wide variety of tag colors, fonts, and engraving options. Every tag is made to order, and no two are exactly alike.

Support Animal Welfare

Giving Back with custom Pet Tags

At Bark’n’Tag, your purchase has purpose. We believe in using our business as a force for good — not just for pets and their families, but for animals everywhere.

That’s why a portion of every order is donated to local and international animal welfare organizations. These are groups that work tirelessly to rescue, protect, and care for animals in need. Whether it’s providing medical care, shelter, or food, your purchase helps make a real difference.

When you shop with Bark’n’Tag, you’re not just buying a custom pet tag — you’re contributing to a broader mission of compassion and care. You’re giving back to animals who deserve love and protection, just like your own.

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Our Familie Values

Built on Family Values

We’re proud to build a business that reflects the things we care most about:

Kindness, in how we treat our customers and partners

Quality, in the materials and methods we use

Creativity, in our constantly evolving designs

Compassion, in everything we do for animals and their families

As a family, we work together every day to fulfill orders, create new designs, and connect with customers from all over the world. It's not always easy — but it's always worth it. Every happy review, every customer photo, and every tag that helps a lost pet find their way home reminds us why we do what we do.

Thank you for being part of our journey. Your support means more than we can say — and we’re so excited to keep growing this adventure with you.

With love from our family to yours,
– Sascha, Nadine & the Bark’n’Tag Crew

OUR TEAM

Meet our team

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Sascha

Founder, Crafting & Product Design

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Nadine

Co-Founder, Packaging and accounting

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Nori

Emotional Support and Photo Model

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Lily

Emotional Support and Photo Model